Aggressive pricing 1 to 2% below market is appropriate only when you have 55 days or fewer and a fixed departure date. It typically generates multiple offers in the first week and a final sale price within 1% of realistic pricing, but delivered in 10 days instead of 45. Panic pricing—dropping 5 to 8% below market after two weeks of slower showings—is almost never necessary and signals desperation that suppresses offers further. Price realistically from the start. The market doesn’t know you have orders.